Your Blog and Targeted Lead Generation

Friday, September 30th, 2011 at 1:56 pm

Share Me Here

I’m sure you have been told that having a blog or website is critical to your success in Network Marketing? Well it is and the reason is simple….your blog represents you and your brand. Your blog is also the epicenter for Targeted Lead Generation that will help you grow your business and prosper!

Is your blog optimized for Targeted Lead Generation?

Your blog should be a very effective lead producing machine for your Network Marketing business. It should work for you 24 hours a day, 7 days a week. The key to this is knowing exactly how to set up your blog to become a Targeted Lead Generation machine. The fact is, you can attract highly targeted prospects to your blog using the power of search engines like Google and Yahoo if you do a few simple things.

You need to write posts on a regular basis, week in and week out because producing fresh content improves search engine rankings for your blog. (I personally try to write 3-5 blog posts per week)
Make sure your posts are Search Engine Optimized so they will rank high in Google and Yahoo.
Make sure you use both “on page” and “off page” SEO strategies when writing your posts.
Make sure your post has a clear and concise “call to action” message that is related to the posts topic! (This CTA will include click-able links to your product or affiliate offer)
Last but not least, be sure to “proof” your spelling before publishing your posts! (It’s very annoying to the reader when they are presented with 2nd grade spelling errors)

These are a few of the most important areas to include when optimizing your blog posts for Targeted Lead Generation. All to often, bloggers will write great content, but fail to realize how to rank high in the search engines! This is one of the most critical mistakes Network Marketers make when trying for Targeted Lead Generation. There is a ton of great blog content that never makes it to the 1st page of Google for this primary reason.

I personally use several software programs to maximize my posts chances of landing on Google’s front page. These programs do cost some money, but are well worth it as they automate the search engine ranking process and free up my valuable time for writing and publishing to my blog. I have written reviews on all these programs under my blog’s “SEO Mastery” tab. You can review each program separately and most come with a risk free trial period.